finelybook
Website Design and Development
Website Design and Development 作者: Plumley,George
出版社: John Wiley & Sons
副标题: 100 Questions to Ask before Building a Website
出版年: 2010-11
页数: 312
定价: 217.00元
装帧: 平装
ISBN-13 书号: 9780470889527
Book Description
To get the right answers,ask the right questions
Planning a website for your business? Get it right,right from the start! George Plumley knows just what you need to consider to create and maintain a site that achieves your goals. He'll be your virtual coach,to make sure you create the best site possible.
What should our site look like?
How wide and tall should it be?
Are we effectively using images?
Will our site work on mobile browsers?
How will we make our users happy?
Should we use popups?
How do we make our links user-friendly?
Will our content be easily accessible?
How can we protect our users' information?
Do we have a marketing plan?
Are we integrating our site with social media?
How do we get other sites to link to ours?
What free online advertising methods can we use?
...And the number one question-
Why are we building a website in the first place?
Contents
Introduction
Chapter 1: Domain Names
Chapter 2: Web Hosting
Chapter 3: E-mail
Chapter 4: Design and Layout
Chapter 5: User Experience
Chapter 6: Construction
Chapter 7: Content
Chapter 8: Marketing and Promotion
Chapter 9: Search Engine Optimization
Chapter 10: Housekeeping and Security
Appendix A: Resources
Appendix B: Glossary
Appendix C: What's on the DVD?
Index
Wiley Publishing,Inc. End-User License Agreement
