Time Is Money: The Business Value of Web Performance


Time Is Money: The Business Value of Web Performance
By 作者: Tammy Everts
ISBN-10 书号: 1491928743
ISBN-13 书号: 9781491928745
Edition 版本: 1
Release Finelybook 出版日期: 2016-06-18
pages 页数: 110

$19.99


Book Description to Finelybook sorting

If you want to convince your organization to conduct a web performance upgrade, this concise book will strengthen your case. Drawing upon her many years of web performance research, author Tammy Everts uses cases studies and other data to explain how web page speed and availability affect a host of business metrics. You’ll also learn how our human neurological need for quick, uncomplicated processes drives these metrics.
Ideal for managers, this book’s case studies demonstrate how Walmart, Staples.com, Mozilla, and other organizations significantly improved conversion rates through simple upgrades. Find out why happy customers return, while frustrated users can send your metrics—and your domain—into a tailspin.
You’ll explore:
What happens neurologically when people encounter slow or interrupted processes
How page speed affects metrics in retail and other industries, from media sites to SaaS providers
Why internal applications are often slower than consumer apps, and how this hurts employee morale and productivity
Common performance problems and the various technologies created to fight them
How to pioneer new metrics, and create an organizational culture of performance


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