Management Information Systems: Managing the Digital Firm,Global Edition
2 Jun. 2021
Author: Kenneth Laudon,Jane Laudon(Author)
Publisher Finelybook 出版社: Pearson; 17th edition (2 Jun. 2021)
Language 语言: English
pages 页数: 648 pages
ISBN-10 书号: 1292403284
ISBN-13 书号: 9781292403281
Book Description
The authoritative,case-based study of IS in business today
Management Information Systems: Managing the Digital Firm provides the most comprehensive overviewof information systems used Author: business firms today,while drawing connectionsbetween MIS and business performance. The Laudons are known for theiroutstanding real-world case studies,which describe how well-known companiesuse IT to solve problems and achieve business objectives. Students developsought-after skills,such as leading IS-related management discussions andusing IT to meet bottom-line results. Each chapter of the 17th edition featuresall-new Interactive Sessions,new Video Cases,and a new Career Opportunitiessection building practical job-seeking skills