finelybook
Digital Transformation Game Plan: 34 Tenets for Masterfully Merging Technology and Business
by Gary O'Brien ,Guo Xiao ,Mike Mason
Publisher Finelybook 出版社: O'Reilly Media; 1st edition (November 19,2019)
Language 语言: English
pages 页数: 364 pages
ISBN-10 书号: 1492054399
ISBN-13 书号: 9781492054399
Book Description
The Digital Age is having a broad and profound impact on companies and entire industries. Rather than simply automate or embed digital technology into existing offerings,your business needs to rethink everything. In this practical book,three ThoughtWorks professionals provide a game plan to help your business through this transformation,along with technical concepts that you need to know to be an effective leader in a modern digital business.
Chock-full of practical advice and case studies that show how businesses have transitioned,this book reveals lessons learned in guiding companies through digital transformation. While there’s no silver bullet available,you’ll discover effective ways to create lasting change at your organization.
With this book,you’ll discover how to:
Realign the business and operating architecture to focus on customer value
Build a more responsive and agile organization to deal with speed and ambiguity
Build next generation technology capability as a core differentiator
