finelybook
Cool Infographics: Effective Communication with Data Visualization and Design
Authors: Randy Krum
ISBN-10 书号: 1118582306
ISBN-13 书号: 9781118582305
Edition 版本: 1
Publisher Finelybook 出版日期: 2013-10-28
pages 页数: 368 pages
Book Description
Make information memorable with creative visual designtechniques
Research shows that visual information is more quickly andeasily understood,and much more likely to be remembered. Thisinnovative book presents the design process and the best softwaretools for creating infographics that communicate. Including aspecial section on how to construct the increasingly popularinfographic resume,the book offers graphic designers,marketers,and business professionals vital information on the most effectiveways to present data.
Explains why infographics and data visualizations work
Shares the tools and techniques for creating greatinfographics
Covers online infographics used for marketing,including socialmedia and search engine optimization (SEO)
Shows how to market your skills with a visual,infographicresume
Explores the many internal business uses of infographics,including board meeting presentations,annual reports,consumerresearch statistics,marketing strategies,business plans,andvisual explanations of products and services to your customers
With Cool Infographics,you’ll learn to createinfographics to successfully reach your target audience and tellclear stories with your data.
Chapter 1: The Science of Infographics
Chapter 2: Online Infographics
Chapter 3: Infographics and SEO
Chapter 4: Infographic Resumes
Chapter 5: Internal Confidential Infographics
Chapter 6: Designing Infographics
Chapter 7: Design Resources
Introduction
