This book is your guide to navigating the complex landscape of the semiconductor product industry. With the emerging benefits of artificial intelligence (AI), the semiconductor industry is at crossroads of unprecedented demand, touching almost every product in the modern world. The book takes into consideration the business development opportunities and guides you through technical and business details to help you gain a deep understanding of the semiconductor product management lifecycle.

From transistors to modern AI accelerators, semiconductor products are fundamental contributors to technology and shape our future. Continuous research and development are pushing the boundaries of technology disruption and demanding capabilities in semiconductor products in almost all technological spaces. This book is a one-stop resource for delivering customer-centric solutions and it unveils the secrets to crafting the perfect semiconductor product.

The book takes you through the impact of factors such as The Chips Act 2022 to reveal opportunities and challenges across semiconductor product industries. It provides a systematic framework for product managers and technology business leaders to define and implement semiconductor products with competitive advantage, using a robust competitive product strategy.

This book demystifies the complex technical concepts in semiconductor architecture, manufacturing technology, and performance management via easy-to-understand, real-world examples.

What You Will Learn

• Develop knowledge of semiconductor hardware architecture and software organization
• Dig into industry eco-system challenges, factors contributing to success, and failures of semiconductor products
• Know the secrets to defining competitive semiconductor product strategies and roadmaps
• Be aware of factors impacting semiconductor product manufacturing and performance management
• Understand the strategies of the key semiconductor product leaders in the industry
• Gain a detailed understanding of the design, development, positioning, pricing, and supply of semiconductor products

Sultana Begum is a technology enthusiast in the semiconductor product industry with over a decade of experience at a leading multinational company. With deep technical thinking and a keen eye towards strategy, her expertise spreads widely across semiconductor design-development to defining and executing product strategy, with hands-on experience in launching software and hardware products. Sultana holds both bachelor’s and master’s degrees in Electronics, an MBA in Product Management, and is currently pursuing Execute Management Education at Stanford University. Sultana is a proud wife, daughter, sister in a beautiful loving family, and feels lucky to be mother to six beautiful cockatiel birds. When she is not working or writing, she likes to listen to music, reading philosophy, and research papers.