“Shub Agarwal’s insights and expertise make this guide an indispensable resource for anyone looking to succeed in the transformative world of AI.”
―From foreword by JIA LI, Co-Founder, Chief AI Officer & President, LiveX AI; IEEE Fellow, Founding Head of R&D, Google Cloud AI; AI Professor at Stanford
“This book is a crucial guide for anyone who wants to understand and shape the future.”
―From foreword by TED SHELTON, Chief Operating Officer-Inflection AI
“A much-needed resource in AI product creation, offering a step-by-step framework, insightful case studies, and practical strategies for Generative and Traditional AI.”
―PASCAL BORNET, bestselling author on AI; formerly with McKinsey & Company
“This book delivers an enduring strategic framework while skillfully adapting core principles―like stakeholder management―for the evolving demands of AI-driven products. Real-world case studies bring concepts to life, providing concrete, actionable insights.”
―CY KHORMAEE, AI Faculty at UCLA, former Director of Product Management at Google, Harvard MBA
“A breath of fresh air amidst the current AI climate of doom and hype, offering deep insight into how product leaders can not only adapt but thrive in the new age of AI.”
―SOUMYA BATRA, co-author, Llama Models; Ex-Tech Lead & Applied Research Scientist at Meta
“If you want to create successful AI products, Shub’s book is a must-read. He shares incredible insights drawn from his extensive experience, making complex AI concepts accessible.”
―JIM BERARDONE, Professor, Product Management, Carnegie Mellon University School of Computer Science
“Shub’s book is a masterclass in AI and Generative AI product management.”
―ARIEL KEDEM, CPO, ZeroToWow, Product Lecturer and Mentor
“Shub, a visionary leader, shares battlefield-tested strategies that equip product leaders and entrepreneurs with the tools to build innovative AI products. This book is poised to become the definitive resource for AI product management.”
―MAC GAINOR, Founder & CTO, TipHaus; former Director of Engineering at a Silicon Valley Generative AI Startup
“A must-read for AI product managers in both startups and large firms. This book blends academic rigor with industry expertise, providing a clear framework and real-world case studies.”
―ALAN CHESLOW, Product Leader, Meta
“This book provides a clear, actionable blueprint for implementing Generative AI―an essential guide for anyone committed to driving AI transformation.”
―NIKI KHOKALE, former Head of Product Strategy at Google
“The technological advancement of AI/ML has a profound impact on UX. Shub’s emphasis on AI’s role in user experience makes this book invaluable for designers and business leaders alike.”
―MARY SHAO, UX Design Leader at Apple
“Shub’s book is a catalyst for transformative ‘aha’ moments, empowering product leaders to build groundbreaking AI products in a rapidly evolving landscape.”
―CHARANYA “CK” KANNAN, former Chief Product Officer, Talkdesk
“In the wake of the AI/ML explosion, a major challenge is making AI core to company strategy. Shub delivers a practical ‘how-to’ that alleviates that pain.”
―NOAH ASKIN, Professor at UC Irvine and INSEAD’s Product Leadership Programme
“The software stack will be rewritten across industries. This book helps you build that foundation―highly recommended.”
―BHUSHAN SURYAVANSHI, Founder of an AI Startup; former PM Lead at Amazon, Zynga, and multiple startups
“Build AI solutions that deliver real economic value while remaining responsible and sustainable.”
―JAI RAWAT, Founder & CEO, Serial Entrepreneur, Board Member, Startup Advisor, Investor, IIT
“A must-read to scale impactful AI solutions―use it, share it, and drive innovation!”
―NATALIE GIL, MIT Sloan Fellow, Co-founder, Darshana; Former Executive at Microsoft, Amazon, and AWS
praise for successful AI product creation
“Shub Agarwal’s insights and expertise make this guide an indispensable resource for anyone looking to succeed in the transformative world of AI.”
―from foreword by JIA LI, Co-Founder, Chief AI Officer & President-LiveX AI, IEEE Fellow, Founding Head of R&D-Google Cloud AI
“This book is a crucial guide for anyone who wants to understand and shape the future.”
―from foreword by TED SHELTON, Chief Operating Officer-Inflection AI
“A much-needed resource that demystifies AI product creation.”
―PASCAL BORNET, Bestselling Author on AI, Ex-McKinsey & Company
“A clear, actionable blueprint for implementing generative AI.”
―NIKI KHOKALE, Former Head of Product Strategy & Analytics-Google
“A must-read to scale impactful AI and Generative AI solutions―use it, share it, and drive innovation!”
―NATALIE GIL, MIT Sloan Fellow, Former AWS, Goldman Sachs, and Microsoft Executive
“Shub A.’s book is a catalyst for transformative ‘aha’ moments.”
―CHARANYA ‘CK’ KANNAN, Co-Founder and CEO, AI Startup, Former Chief Product Officer-Talkdesk
About the Author
SHUB AGARWAL is a product leader and educator with nearly two decades of experience spanning academia, Fortune 50 companies, Silicon Valley startups, and Amazon. He teaches AI and Product Management at the University of Southern California, Los Angeles, and specializes in translating complex AI concepts into actionable product strategies.
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