Modern Business Analytics ISE
by Matt Taddy(Author)
Publisher finelybook 出版社: McGraw Hill Education; (International Edition) (January 1, 2022)
Language 语言: English
Print Length 页数: 464 pages
ISBN-10: 1266108335
ISBN-13: 9781266108334
Book Description
ISBN: 9781266108334 International Edition of Modern Business Analytics by Matt Taddy **********Student textbook only.*********No Connect Online Access Code included*********** Written by Matt Taddy, successful author of the McGraw Hill Professional title, Business Data Science graduate of University of Chicago and Amazon Chief Economist. This new higher-ed text takes a practical, modern approach to data science and business analytics for the graduate-level business analytics student or professional. It takes a learn-by-doing approach, with real data analysis examples that explain the “why”, rather than the “what” in the decision-making discussions. It uses R as the primary technology throughout the text and includes an end-of-chapter reference to the basic R recipes in each chapter. The text uses tools from economics and statistics in combination with Machine Learning Techniques to create a platform for using data to make decisions. The Connect product that supports the text includes Interactive Activities that have students explore content more deeply, Excel activities like Integrated Excel & Applying Excel, and a Prep Course that helps students refresh on fundamental pre-requisite knowledge they need to know prior to this course.
