Force for Good: How to Thrive as a Purpose-Driven Leader

“‘THE book that needed to be written to help purpose-driven leaders.” ― Carri Nicholson, Founder & Principal, Growth Circles

“What a book! So relevant for leaders in today’s shifting word.” ― Kristy Rowlett, Head of People Development & Culture, Wesleyan

“This book lifted my spirits and it will lift yours too!” ― Nicola Cook, CEO, Company Shortcuts

“In this empowering and uplifting book, John follows the mantra, ‘focus on the things that you can control’. Through its simple model and inspiring anecdotes, ‘Force for Good’ builds the commitment to change the one thing everyone can control… themselves! So, no excuses then!” ― John Gellett, Managing Director Tenzing Partnership

“The book is bold, empowering, and practical. It taps into higher order ideas of purpose and calling, yet it is practical and down-to-earth at the same time A must read for leaders at all levels.” ― Dr Rushana Khusainova, Programme Director, University of Bristol Business School

“Force for Good’ is sensational. With an engaging style, John Blakey offers a timely look at the major challenges of our time and the very real opportunities to transition to a purpose-driven leadership model. Purposeful leadership will help create a better world. This book is a must-read for leaders globally.” ― Dr Frank-Jurgen Richter, Chairman, Horasis

“This book will dramatically improve your life and leadership. In particular, applying the tools and techniques in the ‘thrival kit’ (Chapter 6) can profoundly change your daily experience of being a purpose-driven leader. A great read that I have already bought for several friends.” ― Amy Brann, Fonder SP & Author ‘Make Your Brain Work’

“Force for Good’ is a wonderful guidebook for leaders looking to make their organisations more purpose-driven. It is full of practical tools and techniques to help you lead a thriving business that truly values People and Planet whist balancing the needs to make sustainable Profit.” ― John Scanlon, CEO, Suez UK

“A really insightful and enjoyable read! John sums up perfectly how the world has changed since Covid. We all became a little wiser as to what is truly important in life. Leaders need to ensure this purpose-driven legacy is not lost as the world adapts to a new normal and this book is a must for any leader motivated to make meaningful change.” ― Vicki Codd, Group Marketing Director, NES Fircroft

“In the increasingly challenging and complex world of leadership, this book provides a well-researched, well-written and easy-to-read guide on the art of being a purpose-led executive. The three dimensions of IN, OUT and UP provide a simple yet effective framework for all leaders wrestling with these demands. Another masterclass from John Blakey!” ― Mark Thurston, CEO, Anglian Water

“This is essential reading for leaders no longer satisfied by the quest for profit. John’s beautifully written book offers practical tools, advice, inspiring stories and personal reflections to help anyone make the leap into a world driven by purpose. Goodness knows we need this book right now.” ― Amanda Horton-Mastin, Chief Strategy Officer, Bertha UK

“An uplifting read that ignites a sense of motivation and energy, showcasing John’s remarkable talent for inspiring his audience.” ― Jonathan Kini, Non-Executive Director, Ofgem

“So easy to read that I read it twice! Packed with enjoyable personal anecdotes, this is a powerful book that provides the much-needed context, structure, and tools for purpose-driven leaders who are on a journey to create sustained and sustainable value.” ― Arsh Maini, Co-founder & CEO, Iota Analytics

“‘Force for Good’ highlights that delivering success and significance should not be viewed as two separate and sequential phases in a career or a life. Those who find fulfilment in their work find both in the same role. This book provides an invaluable framework and tools to make this a reality for leaders in the modern world.” ― Peter Busby, Founder, Grayce

“As in his previous books, Dr John Blakey uses his deep experience as a leader and executive coach to challenge us to break the mould. This time, John focusses on a world where business struggles and human struggles have become inseparable. This timely and passionate book will help leaders navigate the new conundrums that come with this modern age.” ― Peep Aaviksoo, Former CEO, Executive Education, Estonia Business School

“Mixing leadership theory with real life practical examples and lived experience, John creates a thought-provoking read that resonates so clearly with the uncertainties of today’s new world. A book that any aspiring and current leader should read to equip them to thrive on their leadership journey” ― Daren Mochrie, Chair Association of Ambulance Chief Executives & CEO, North West Ambulance NHS Trust

“John always manages to put his finger on the pulse. In his latest book, he challenges us to see with new eyes and put purpose at the centre of our mission. In today’s world, you have to know what you’re fighting for! However, he also reminds us that purpose is very easy to use as a soundbite but much harder to live and breathe as a core principle. Read this book to open your mind to the challenges and opportunities ahead.” ― Lee McDarby, Former UK & International CEO, Moneycorp

“It is inevitable that leaders will, over time, ask themselves the question, ‘Why am I doing this?’ This book will help you answer that question. John’s inspirational writing style will re-energise you to find your own path to becoming, and continuing to be, a purpose-driven leader.” ― Hauke Tallon, CEO, The London School Group

“With “Force For Good”, Dr John Blakey has written a highly readable and thought-provoking book. He provides practical models and techniques to help leaders focus on their purpose, develop their resilience, and inspire those they lead. This book is an inspirational read.” ― Professor Keith Burgess – Nottingham University Business School & Leadership Development Lead – IBM Consulting UKI/EMEA

“What a book! A real page-turner that explains the recent seismic social shifts and the critical response now required by leaders to move from profit to purpose- driven leadership. An inspiring, must-read for every leader looking to adapt and make a positive impact.” ― Alistair Stuart, Chief Operating Officer, Saltus Wealth Management

“‘Force for Good’ exemplifies purpose-driven leadership and guides leaders on every aspect of this challenging journey, including the ‘Thrival Kit’ you’ll need for the road ahead. Having worked with John before, the book is everything he is – inspiring, encouraging, stimulating and supportive – while asking the toughest questions. If I too eventually become a force multiplier it will be down to John’s exceptional coaching in this book.” ― Andrew Baud, CEO, TALA