Exploring Strategy
Author: Richard Whittington (Author)
Publisher finelybook 出版社: Pearson Education Limited
Publication Date 出版日期: 2023-05-04
Language 语言: English
Print Length 页数: 600 pages
ISBN-10: 1292428759
ISBN-13: 9781292428758
Book Description
Develop your strategic thinking, tackle real-world challenges and develop the skills to think and behave like a manager. With over a million copies sold worldwide, Exploring Strategy by Whittington, Angwin, Regnér, Johnson, and Scholes is the essential introduction to strategy for managers of today and tomorrow, tackling the hottest and most up-to-date issues regarding the operation of organisations.
The latest 13th edition is renewed and revised according to the latest developments in the field, continuing the exploration surrounding the big questions about
How does an organisation prosper today? How do organisations grow? How do they innovate and change? From entrepreneurial start-ups to multinationals and charities to government agencies, this industry-leading text includes extensive case studies and features to help you get a deeper understanding of the concepts and topics from theory to practice.
New to thisThink strategically and carry out case analyses and strategy assignments with the
new chapter, ‘Working with Strategy’Gain better insight into the three highlighted core themes: sustainability, non-profits, and digital strategy Learn from case studies of well-known global organisations, including Alibaba, Airbnb, Amazon, Alphabet, IKEA, and Uber.
Table of contents
Brief Contents
Illustrations and Thinking Differently
List of figures
List of tables
Preface
Exploring Strategy features
Exploring Strategy Online
Digital Courseware
Chapter 1 Introducing strategy
Chapter 2 Working with strategy
Part I The strategic position
Introduction to Part I
Chapter 3 Macro-environment analysis
Chapter 4 Industry and sector analysis
Chapter 5 Resources and capabilities analysis
Chapter 6 Purpose and stakeholders
Chapter 7 Culture and strategy
Commentary on Part I The strategy lenses
Part II Strategic choices
Introduction to Part II
Chapter 8 Business strategy and models
Chapter 9 Corporate strategy
Chapter 10 International strategy
Chapter 11 Entrepreneurship and innovation
Chapter 12 Mergers, acquisitions and alliances
Commentary on Part II Strategic choices
Part III Strategy in action
Introduction to Part III
Chapter 13 Evaluating strategies
Chapter 14 Strategy development processes
Chapter 15 Implementing strategy
Chapter 16 Leadership and strategic change
Chapter 17 The practice of strategy
Commentary on Part III Strategy in action
Case Studies
Glossary
Name index
General index
Amazon page
